Sep 28, 2023
Paid Advertising can be incredibly effective for small product businesses. We’ve all undoubtedly seen some great sales success stories built off the back of social media-based ad campaigns, but paid advertising can be a bit of a confusing subject as well as a technical minefield - how do you know when you’re ready...
Sep 21, 2023
Having run the Resilient Retail Club for the last three years, I’ve seen first-hand the transformative power being part of a community can have on not only your business but on your life. Fostering connections and relationships and sharing in experiences is such a crucial part of what it means to be human - in episode...
Sep 14, 2023
There are many reasons someone starts a business, but a pattern I often see with founders in the Resilient Retail Club is a combination of dissatisfaction with the working world and a desire to make a more significant impact, and today's guest is no exception!
In episode 163 of The Resilient Retail Game Plan, I speak to...
Sep 7, 2023
The importance of Christmas for small product businesses can not be underestimated.
Some businesses can end up taking half, and I’ve seen in some circumstances, even three-quarters of their annual sales in the fourth quarter! This sales period, and a highly competitive one at that, really has the potential to make or...