Jun 24, 2021
With ever-improving engagement platforms and tools giving business owners so many different ways to reach potential customers, it’s important to diversify your marketing channels in order to get your products in front of the right people.
Due to their cultural ubiquity, Facebook and Instagram might be some of the...
Jun 17, 2021
Between securing product placements and getting featured in gift guides, guest blogging isn’t perhaps the first thing you’d think of when it comes to possible PR opportunities, but it can be a powerful way to connect with your ideal clients and gain exposure.
In today’s episode, I speak to PR specialist Colette...
Jun 10, 2021
Search Engine Optimisation or SEO, in simple terms, is the process of improving the quality and quantity of traffic to your website, and with more small businesses adopting a digital-first business model than ever, creating the optimal conditions for being found organically through search results is incredibly...
Jun 3, 2021
From marketplace apps like Depop to capitalist behemoths like Amazon, E-commerce comes in many shapes and forms but none often so critical as your own website. In this day and age, and especially in the aftermath of the Coronavirus pandemic, consumers expect your business, small or large, to have some form of online...